Privacy Policy

Effective Date: Sep. 01. 2025

Mindful Midlife Experiences, published by Lady Ide • Alchemist (operated by Kerstin Ide, sole proprietor), values your privacy. This Privacy Policy explains what information we collect, how we use it, and the choices you have regarding your personal data.

1. Data Controller:
The data controller responsible for this website under GDPR is:
Lady Ide • Alchemist
Operated by Kerstin Ide (sole proprietor)
Email: info@mindfulmidlifeexperiences.com

2. Information We Collect

• Personal Information: When you sign up for our newsletter, contact us, or make a purchase, we may collect your name, email address, billing details, and any information you provide voluntarily.
• Non-Personal Information: We automatically collect technical data such as IP address, browser type, operating system, and pages visited. This helps us analyze site performance and improve your experience.

3. Legal Basis for Processing
We process your personal data under the following legal bases (in accordance with Article 6 of the GDPR):

• Consent: When you voluntarily subscribe to our newsletter or contact us.
• Contract: When we process data necessary to fulfill an order or provide a service.
• Legitimate Interest: To maintain website security, improve services, or analyze usage.
• Legal Obligation: When we are required to retain certain data for tax or accounting purposes.

4. How We Use Your Information
We use your information to:

• Deliver newsletters, updates, and resources you sign up for.
• Process and fulfill purchases or services.
• Respond to inquiries and customer service requests.
• Improve our website, offerings, and user experience.
• Comply with applicable legal obligations.

We do not sell or rent your data to third parties.

5. Data Retention
We retain personal data only as long as necessary for the purposes outlined above, or as required by law.

• Newsletter subscriber data is retained until you unsubscribe.
• Purchase and accounting records are retained for the legally required period (typically 6–10 years in Germany).
• Contact inquiries are deleted once resolved unless legal retention applies.

6. Sharing of Information
We may share data with trusted third-party providers that help us operate this website or deliver services (such as email platforms, analytics, or payment processors).

All such partners are contractually obligated to comply with GDPR and handle your data securely.

If data is transferred outside the EU (for example, to U.S.-based service providers such as Stripe, MailerLite, or Google), it is done under appropriate safeguards such as EU Standard Contractual Clauses.

7. Cookies & Tracking
This site uses cookies and similar technologies to enhance your browsing experience and analyze traffic. You may disable cookies through your browser settings, though some features may not function properly.

You can learn more about managing cookies at www.aboutcookies.org

8. Your Rights (EU & UK Residents)
Under GDPR, you have the right to:

• Access the data we hold about you
• Request correction or deletion
• Restrict or object to processing
• Withdraw consent at any time
• Receive your data in a portable format
• File a complaint with a supervisory authority

For Germany, you may contact:
Der Landesbeauftragte für den Datenschutz und die Informationsfreiheit Baden-Württemberg (LfDI BW)
Website: www.baden-wuerttemberg.datenschutz.de

To exercise your rights, please email us at info@mindfulmidlifeexperiences.com

9. Data Security
We use appropriate technical and organizational measures to protect your personal information from unauthorized access, loss, or misuse. However, no online system is completely secure, and you acknowledge this inherent risk by using our site.

10. Children’s Privacy
This website and its services are intended for adults aged 18 and older. We do not knowingly collect personal information from minors. If you believe a child has provided us data, please contact us for deletion.

11. Updates to this Policy
We may update this Privacy Policy periodically. Any changes will be reflected with a new “Effective Date” at the top of this page.

12. Contact
For privacy concerns or to exercise your rights, contact:
Lady Ide • Alchemist
Operated by Kerstin Ide (sole proprietor)
Email: info@mindfulmidlifeexperiences.com